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FIRST LAUNCHED
March 13, 2026
Vision Expo · Orlando
INSIGHTS SHARED
June 2026
UOA Conference · Chicago
NEXT MAIN STAGE
June 2–5, 2027
UOA Conference · Minneapolis
THE OPPORTUNITY
Opticians are where your innovation meets the patient.
Every lens, frame, instrument and platform you bring to market eventually passes through an optician’s hands. They translate prescriptions into real-world vision, guide the patient’s choice, and decide how well new technology is adopted.
That influence makes the profession's future your business. Yet, until last year, there was no dedicated place for industry leaders and opticians to plan that future together.
WHAT THE PANEL IS
A think tank for the future of opticianry.
Convened and hosted by United Opticians Association, the Sightline Industry Panel gathers executives across the vision industry for an open, forward-looking conversation about where the profession is headed.
Its work runs on two tracks: the professional evolution of opticianry and the patient-consumer experience. The panel meets throughout the year, and its observations and recommendations are shared with the profession on UOA’s national stage.
Technology Adoption
Putting opticians at the forefront of tools that improve precision, patient experience and patient education.
WHERE THE CONVERSATION STARTED
Education Access
Supporting the next generation of opticians with the resources needed to become certified professionals.
Professional Development
Helping opticians grow alongside rapid advances in vision care, with a stronger and more unified role.
Three themes from the 2026 panel.
WHY IT MATTERS
Help shape the decisions that will shape your market.
INFLUENCE
Reach the people setting priorities for the opticianry profession nationwide.
INSIGHT
Learn what opticians need, then help shape their education and standards.
COLLABORATION
Sit alongside leaders from other companies in a collaborative forum.
VISIBILITY
Put your brand in front of a thriving community of opticians.
A Look Back at the 2026 UOA Leadership Conference
WHO'S AT THE TABLE
Join the companies investing in opticianry's future.












2027 PARTNERSHIPS
Pick your place at the Sightline table.
Package | Pricing |
|---|---|
Educator's Conference | $8,000-$12,000 |
Advocate & Collaborate | $10,000–$25,000 |
Eye on Impact Awards Dinner | $20,000 |
Host City Sponsor | $15,000–$20,000 |
Explore & Serve · Podcast & Communication · Video & Photography | $10,000–$20,000 |
Podcast & Food Sponsor | $7,500–$12,000 |
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Looking for something different? Let’s create a partnership that fits.


